By Lebawit Lily Girma with Skift
The first full-time, diversity-focused organization for U.S. travel launched this week as destination marketers, trade groups and publicists are also collaborating on solutions to equity, diversity and inclusion barriers in tourism. It’s long and shamefully overdue — but promising, since change begins from the C-suites down.— Lebawit Lily Girma
About Tourism Diversity Matters
Tourism Diversity Matters (TDM) is a 501 C (6) founded as the collaborative leader of Diversity, Equity and Inclusion (DEI) initiatives and concepts that can address the blind spots of ethnic disparities and provide decision-makers in the tourism industry access, resources, and tactics to develop more effective Diversity & Inclusion strategies that will engage and retain a diverse workforce. At TDM, we focus on four primary pillars of activity to benefit the Tourism Industry: Apprenticeships, Workforce Development, Diversity Equity and Inclusion, Research and Data. TDM’s goal is to sustain and expand our platform by affiliating with fellow industry partners and notable research institutions, creating solutions that can be implemented, contributing to organizational success. Follow TDM @TDM_Matters on Facebook, Instagram, LinkedIn and Twitter.